Buying clothes is about discovering new brands.

About WooStore

A place to discover Korean fashion brands and a new you.

WooStore is an online marketplace specializing in Korean fashion, connecting emerging Korean fashion brands with customers in Japan. We introduce Korean brands and designer labels that are not yet widely known in Japan, focusing on both men's and women's fashion.

Buying clothes means
discovering new brands.

In an age where new clothes are created daily, it's still rare to find a brand that truly moves your heart.

What WooStore wants to deliver is not just clothes that follow trends, but a memorable piece that encompasses its design, silhouette, and even the brand's philosophy.

Not what's trending,
but what stays in your memory.

Bringing Korean brands that are
yet to be discovered in Japan.

Korea has numerous fashion brands with unique worldviews and high design aesthetics that are not yet sufficiently known in Japan.

At WooStore, we select attractive Korean brands and fashion items based on brand concept, design, quality, and styling potential.

We offer new choices for those looking for Korean men's fashion, Korean women's fashion, and Korean designer brands.

Discovering not just a piece of clothing,
but an entire worldview.

Different brands not only have different designs but also different philosophies about clothes making and the kind of person they want to express.

Therefore, WooStore doesn't just display products; we also introduce the background and appeal of items through content such as brand stories, styling suggestions, rankings, and seasonal features.

Being able to enjoy "what kind of brand to encounter" rather than just "what to buy" – that's WooStore's vision of a fashion marketplace.

Your "favorite"
might still be undiscovered.

A Korean brand you've never seen before.
A silhouette you've never worn before.
A style you've never tried before.

Such a piece can subtly change your usual coordination and your own impression.

WooStore is not just a place to buy Korean clothes online. It's a place to discover unknown brands and your own preferences that you haven't realized yet.

Giving Korean brands a place to
challenge the Japanese market.

WooStore is not just for customers. It's also a marketplace for Korean brands that want to find new fans in Japan to express their worldview.

We support Korean brands in entering and growing in the Japanese market through online sales, content creation, SNS marketing, PR, and pop-up stores.

For brands, a connection to a new market.
For customers, a connection to a new brand.